An Overview of Profile of Entrepreneurs and Enterprises In India
S. Aswini Priya1, Ch. Vinoda Rao2, Pulidindi Venugopal3

1S. Aswini priya, VIT Business School, Vellore Institute of Technology, Vellore, India.
2Dr. Ch. Vinoda Rao*, Department of Business Administration, K.G.R.L College of PG courses, Bhimavaram, India.
3Dr. Pulidindi Venugopal, Department of Technology Management, Vellore Institute of Technology, Vellore, India. 
Manuscript received on September 12, 2019. | Revised Manuscript Received on September 16, 2019. | Manuscript published on September 15, 2019. | PP: 01-06 | Volume-4 Issue-1, September 2019. | Retrieval Number: A0353094119/2019©BEIESP | DOI: 10.35940/ijmh.A0353.094119
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Abstract: Performance of any enterprise depends among other things, on the nature of its organization, educational qualifications and experience of the persons running them, soundness of the business idea as originally conceived, seriousness of the entrepreneur to succeed in the chosen business activity, work done from the stage of conception to commissioning and so on. This study profiles the SSEs in Andhra Pradesh and also that of the entrepreneurs. The Government of India, since then have chosen the path of encouraging them by making available necessary inputs for their survival and growth and at the same time emphasizing the need for modernization and up-gradation of technologies to improve their competitive strength, giving of course good bye to the protectionist policies followed till 1990.
Keywords: Andhra Pradesh, competitive strength, enterprise, modernization.