A Study on Impact of Disposable Face Mask Market on Small Scale Industries in Selected Cities of Andhra Pradesh
Tanya Nagpal1, Sai Mahesh B2, Phani Sai Chandu S3, Deepa N4, Shalini N S5
1Tanya Nagpal, * Assistant Professor, Lovely Professional University, Phagwara, India.
2Sai Mahesh B, MBA(Marketing), Lovely Professional University, Phagwara, India.
3Phani Sai chandu Sunkavalli, MBA(Marketing), Lovely Professional University, Phagwara, India.
4Deepa Narravula, MBA(Marketing), Lovely Professional University, Phagwara, India.
5Shalini N S, MBA(Marketing), Lovely Professional University, Phagwara, India..
Manuscript received on February 23, 2021. | Revised Manuscript received on February 28, 2021. | Manuscript published on February 28, 2021. | PP: 28-37 | Volume-5 Issue-6, February 2021. | Retrieval Number: 100.1/ijmh.F1246025621 | DOI: 10.35940/ijmh.F1246.025621
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© The Authors. Published By: Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: Small scale industries are major contribution on GDP. Due to COVID-19 global economy was affected and their impact on textile industries. In present scenario many countries are facing shortage of face mask due to shutdown of industries due to COVID19 and lack of raw materials due to closing of borders and complete lockdowns throughout the world. Due to lack of face mask the people are wearing homemade face masks. This study helps us to examine how face masks market impact on small scale industries and problems faced by small scale industries due to pandemic. The main objective of the study was to understand why face mask got such huge demand and due to pandemic how small-scale industries got impacted and challenges faced by industries on manufacturing face masks and it was found that textile industries get benefited through face masks and benefits in form of relief funds provided by the government to small scale sectors, growth and performance of smallscale industries in pandemic situation. This research will further facilitate to small-scale industries in order to frame sustainable practices in the COVID situation.
Keywords: Covid-19, Face Mask, Impact, Manufacturing, Small Scale Industries.